Quarter Finalist

Assessment:

Plot/Idea: Castle offers readers functional sales strategies aimed at producing a financially stable business model. The advice is geared towards building future business success as well, using Castle’s distinctive Momentum Sales Model as the basis for sales growth. 

Prose: The prose is convincing and eloquent; Castle writes in an easy-to-follow style that makes the information understandable and charismatic. 

Originality: This is a well-rounded, user-friendly guide that pulls from real life examples. The book’s structure adds to its originality, as Castle provides readers his uniquely developed sales model paired with a myriad of engaging ideas.

Character/Execution: Castle offers hands-on examples throughout, combined with down-to-earth guidance that readers will find easy to understand and apply. He includes several visuals as well that add to the guide’s appeal.

Date Submitted: January 28, 2024