As someone who's regularly involved in the valuation of intangible assets, I'm often asked which intangible asset is the most valuable to a company. I've always believed that it's the people. But sometimes it's just hard to quantify exactly what that value is. And as someone who has tried to quantify the value of people for a large part of my career, I can tell you it's usually the other intangibles, like patents or trademarks that mathematically wind up proving to be more valuable assets. Why? Simple. They're more quantifiable. While there are formulas on how to value people, they do not tell the whole story. This book documents my quest to find greater meaning in the context of valuing people and the contribution of people to the value of an enterprise. Throughout this book, I share the data that I've uncovered and the conversations that I've had in collaborating with various thought leaders throughout North America. I hope that the information we cover will broaden your perspective and put an exclamation point to the concept that, quantifiable or not, people are truly the most important asset of any business and that value ultimately drives success across the board - oftentimes in the increased valuation of the enterprise!